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Six Other Recent Posts
- Value Exchange Dissonance, or, don’t hand me a flyer.
- Why do we preach authenticity and transparency? What’s all this really about?
- Why TweetDeck isn’t a discussion monitoring strategy: You’re going to search wrong.
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Five Posts From the Archives
- The story is the results (so don't try to tell it yourself!): This past weekend I was honored and privileged to co-lead (with Joe Vella) a discussion about Storyt...
- Focus on the bridge: A framework for emotionally engaging storytelling.: In any exchange and especially in storytelling, there are two 'islands': the listener and the subjec...
- Social Media + Storytelling = Brand Engagement: A PodTech video on the value of telling stories in social media. Your browser does not ...
- The difference between a message and a story: In communications, there are those who think strategically and those who think tactically. At my jo...
Top SM Posts from my Posterous- 3 Critical Questions to Answer Before Building a Corporate Content Marketing Practice
- Why Groups Fail to Share Information Effectively
- Focus on the Inputs
- Brains On Fire Blog » Blog Archive » Lifting others up. Part two or three. Or four. Who knows.
- CEOs Want You to Care about the Customer « Farland Group | Blog: Voice of the Customer
Category Archives: Storytelling
The difference between a message and a story
In communications, there are those who think strategically and those who think tactically. At my job, we’ve even named our blog Thinkers and Doers to reflect both sides of the coin. Ideally, both sides inform the other. No tactic lives … finish reading The difference between a message and a story
The story is the results (so don’t try to tell it yourself!)
This past weekend I was honored and privileged to co-lead (with Joe Vella) a discussion about Storytelling in the podcasting world at Podcamp Boston 4. What I learned during the course of the discussion, and what I tried to put … finish reading The story is the results (so don’t try to tell it yourself!)
Social Media + Storytelling = Brand Engagement
A PodTech video on the value of telling stories in social media. Your browser does not support JavaScript. This media can be viewed at <a href=”http://www.podtech.net/home/5018/brand-engagement-social-media-storytelling” mce_href=”http://www.podtech.net/home/5018/brand-engagement-social-media-storytelling”>http://www.podtech.net/home/5018/brand-engagement-social-media-storytelling</a> Couldnt’ve said it better myself.


















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