Social Media + Storytelling = Brand Engagement
Sunday, November 30th, 2008
A PodTech video on the value of telling stories in social media.
Couldnt’ve said it better myself.
Entries tagged with tribes.
Creating Customer Evangelists
Wednesday, August 16th, 2006
Some quick notes. Has been covered before, but whats a blog without redundancy. Music biz would do well to read.
- ask users what they want, what they expect, what they love and what they hate
- dont ever “protect” users, especially from themselves. Users dont need us, we need them.
- make your process transparent
- your true evangelists should be your best friends
- enable and encourage your users to be part of the discussion
- get the @#%! out of the way
Listen for free via Rhapsody
![[rss]](http://www.feedburner.com/fb/images/pub/feed-icon16x16.png){kind=small}
